Chapter 13 - Question #3

As a public relations professional I feel that public communication is very important for a company. Not only will it help get the name out to the media to further enhance the brand but it will also allow the stakeholders to get a glimpse inside the company. The only drawback is that the one giving the public speech needs to be very eloquent in his or her delivery style. The one aspect that can kill a campaign is a bad speech. It is the job of the public relations specialist to choose the best candidate who will execute the presentation in a colloquial manner

Chapter 13 - Question #2

It is not a single concept but rather an entire chapter that I enjoyed. The chapter was Interpersonal Communication. The reasoning behind my decision is because I like to apply course concepts to real life. My relationship with my boyfriend is a huge aspect of my life and it was interesting to be able to analyze our behaviors. We are one of those couples that make others sick. We are always all lovey-dovey with each other and have only had a handful of disagreements. I say disagreements because we have never have had actual fight. We have been together two and a half years and we are still going strong. The only road block that we will face is after I graduate in a week. I am going to be looking to start my career and he is going to be looking to change careers. This may drive us apart geographically. As we are semi-long distance this will pose as a problem that can be tackled through communication.

Chapter 13 - Question #1

The most interesting to me is the research method of ethnography. This allows the researcher to observe a situation as it naturally occurs. The only problem with this type of research is outside influences. People and others in the surrounding areas can be an influence on the individuals being studied. This also enables the people being observed to shape their responses around these influences.

When it comes to deception I would use ethnography. Since you are observing the person deceiving and the person being deceived in their natural setting then you are able to accurately record their responses to various scenarios.

Chapter 11 - Question #3

As a public relations practitioner, I am constantly bombarded on the effects of the mass media. Not only do the television, radio and newspaper help disseminate information but we are also struck with a traditional and futuristic media: social media. This new form f media includes Facebook, LinkedIn, Twitter, blogging and so much more. There are many ways that a company or cause can increase the scope of their message so the masses can absorb it. They are networking sites to stay connected to friends, business professionals and most importantly information. We are being taught less and less the ways of writing in a newspaper. It is being replaces with how to write for the Internet and how to get the same point across in one screen shot of text opposed to 10 inches of column. As the world progresses so does technology and the way everything is disseminated to the masses

Chapter 11 - Question #2

Yes I do agree with this statement to an extent. You will not message your resume as a Facebook comment, but you may upload it to your LinkedIn account. The focus of the medium and mode within the medium makes a huge difference. Also, there is a difference between advertisements on the television as opposed to the radio. The television message has to be visual as well as have captivating audio that grasp you attention before the audience can receive the message. On the other hand the radio has to appeal to only one sense, hearing. You have to grab their attention before they tune the dial and switch to another station. The message needs to be quick and to the point. It is a fact that the attention span is less on the radio compared to television.

Chapter 11 - Question #1

As security on the Internet decreases and the threat of having one’s identity stolen increases, it makes one more cautious on whom you talk to in a nonface-to-face atmosphere. I, for one, will not add a friend to my Facebook or LinkedIn unless I have met the person in real life. Even so, I have to have that trust for them. If the trust is not there then your request will be denied. With this said I have met people before and the majority of the relationship is through the Internet. It is hard to keep in touch with everyone you know and this other medium allows us to stay connected to the people we may have had little or no contact with otherwise. As I work 3 jobs and school it makes it difficult to even stay in contact with my best friends. We always end up texting whenever it is convenient or leave messages for each other via email or Facebook and give each other the ability to respond at their convenience. With this we remain connected.

Chapter 6- Question #3

I have been in a relationship with my boyfriend for 2.5 years. Within this period of time we have had only one fight. We tend to communicate very well how we are feeling and we have an understanding of the reasons for each of our ways. Yet, there are instances that we disagree. Within these instances we both hold the role of dominance and we practice competitive symmetry. We are very stubborn in our ways and reasons for making certain decisions. Yes, couples do encounter instances where these roles can cause a damper on a relationship. In cases like these communication is key. If you can be willing to express your stance in a mature way as well as listen to your partner express his/her side then you have a greater chance of decreasing the tension that arises. The same goes for the other dysfunctional patterns that can cause strain between couples.